Nel resto del video Pierluigi Cerri ci racconta, in una sua intervista inedita, la propria visione del design e la genesi della sedia che viene proposta in forma prototipale anche sul sito di Yoox.
Domodinamica proposes this year an interesting range of domestic furniture characterized by dynamic features. Among them the elastic APTA chair, designed by Pierluigi Cerri (and by myself as a "ghost designer") could be well expressed by a vignette of Altan some years ago, in which one guys says to another: "To design a new chair, you should change their bottoms to Italians…". And this is what happens with the chair which adapt itself to the body of it's users, as illustrated in a video realized by YOOX and interpreted by the mimes Lorena Nocera and Simone Baldassari.
In the second part of the video, Pierluigi Cerri tells us his vision of design and the genesis of the chair which is actually proposed as a prototype on the site of Yoox.