After 21 years of experimental and conceptual design, Droog definitely seem to be on the path of professional maturity: from collective to studio, from research to client commissions – whether they be cultural institutes or otherwise, as their work with Heineken proves – to the opening in 2012 of Hotel Droog in Amsterdam.
Droog: Rijksstudio m2 / 91
At the milanese Design Week, Droog have come up with a collection of contemporary furnishings and wallpaper based painting and prints from the historic Rijksmuseum collection.
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- La redazione di Domus
- 12 April 2014
- Milan
Renny Ramakers, who in 2009 was left solo to lead the transformation, this year confirms their pragmatic approach.
Following a period of meticulous research, selection and study based on the Rijksmuseum collection, Droog have created a setting at the centre of the fascinating Sala dei Tessuti in via San Gregorio. From eighteenth century tapestries to famous Dutch landscapes from the 1700s, the recently digitalised historic and artistic legacy of the Dutch museum comes to life on the walls and ceilings of the entrance, bedroom, kitchen, bathroom and dining room of a hypothetical artist’s studio. Even the minimal furnishings are based on the reconstruction and revisitation of historic pieces, such as the small desk, bed, bathtub, mirror, bedside table and candelabra made from wood and leather.
Meanwhile the multi-coloured wallpaper hung from the walls is the work of graphic designer Irma Boom, who was responsible for the rebranding of the museum in 2013.
8–13 aprile 2014, h. 11–19
Droog
Rijksstudio m2
via San Gregorio 29, Milano