“I have a lengthy and intensive working relationship with Moroso,” Urquiola says.
Urquiola for Moroso
#83 The Spanish designer, speaking from the Moroso stand, tells us her views on design today and emphasises the importance of working on details. #salone2105
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- La redazione di Domus
- 16 April 2015
- Milan
“Our collaboration does not necessarily take the timing of the Furniture Fair into account, because we are working on all different types of projects – not just iconic designs, but also products that complement the company’s entire range, and displays for trade shows like this one.
I consider myself quite fortunate, because my relationship is just as complete and open with Moroso as it is with other manufacturers, for instance Mutina. This year, my work with Moroso is quite demure, so to say. The Bold couch that we are presenting here has a very elementary shape, making it almost timeless. It was conceived to be a reinforcement piece for Moroso, and its detailing is fundamental. The cushioning is soft and tapers toward the edges, where the stitching is accentuated; the coverings are sumptuous; finishes are high quality. The covering is an important design element with Moroso.”
The Lilo armchair upon which Urquiola is sitting during our chat is another result of such a tranquil design approach. A classic wooden frame is upholstered in the manner of Scandinavian furniture, with a hint of 1950's modernism and the great masters of design, with the final result being a soft and contemporary chair. “I find the return to thinking more about textural qualities a positive thing, in general,” she continues. “Then there is the process by which we can broaden the collection in order to make it suitable for a larger range of circumstances, a similar thing to what we did at B&B Italia with the Outdoor line. Another task is going back and improving a ten-year-old design. Products need time for fine-tuning in order to become more interesting, which is what happened with the Shimmer items I designed for Glas Italia, presented last year in the prototype phase. This year, it's actually finished, like the kitchen I made for Boffi, also now fully industrialised.”
Design: Patricia Urquiola
14–19 April 2015
Moroso
Salone del Mobile
Fiera di Rho
Hall 16, Stand A29 B22