Since 2001, Messe Frankfurt has been supporting young
designers from all over the world with the ‘Talents’
promotional programme. ‘Talents’ gives selected young
designers the chance to demonstrate their skills free of
charge to an audience of trade visitors at Ambiente and
Tendence, the world’s biggest consumer-goods fairs. This
contact bourse gives young representatives of avant-garde
design the opportunity to make contact with potential
business partners from trade and industry. Many of the
committed young designers began their international
careers at ‘Talents’ and return to the fairs in Frankfurt with
their own products only a short time later.
The Music Box by Juliane
Tag, a graduate and science assistant at the Design
Faculty
at Pforzheim College, is all about cultural communications.
The Music Box provides an acoustic, visual and haptic
opportunity to get to know the music of Egypt. A variety of
media like CDs, DVDs, books and memory are available on
this voyage of discovery.
In recent years, the number of single households has
continued to grow. In big cities, living space is small and
expensive, so small units are in demand. Often they have
insufficient storage, no storeroom or cellar. The
Zwischenraum project, the work of Christina
Lobermeyer
and Paula Weise, two product design students from
the
University of Weimar, focuses on this problem. They have
designed a product family of what they call “Zwischen
raum möbel”, consisting of a cupboard with flat and
hanging storage space and a shelf. This furniture not only
provides internal storage space but also creates useful
external space, which is ideal for storing clothing,
household effects and other things.
Functional intelligence
is very important to the designer collective Spell
in
addition to user enjoyment and visual elegance. For
example, the six Dutch designers create Blitz, a
piece of
furniture which adopts a playful approach to the theme of
seating and resembles a riding saddle. Posture is also the
focus of a new collection of footstools. The surface of each
stool adjusts to the person sitting on it.
The
leitmotif for
Redesign of the German living room, Hannes
Grebin’s
thesis at the Bauhaus University in Weimar was
interpreting something old in a new way. The starting point
for this is the traditional furniture in an average seventies
living room and the concept of congeniality associated with
it. Grebin dispenses with the well-known symmetries of
furniture, although the original object is still recognisable.
This project is his attempt to dismantle the conventional
picture of German congeniality, to re-articulate it and
create it using individual objects, which encourage
discussion.
Re-interpreting well-known
artisan techniques,
with unusual materials and modern motifs. The products
created in this way, are unexpected and have what it takes
to be showpieces. Twin sisters Marieke und Tineke Willems
from design studio Tweelink embrace traditional
techniques to create individual showpieces and transform
everyday products into beautiful accessories. For example,
they have produced giant, handknotted, woollen pompoms
(max. 50 centimetres), which they present as comfortable
seats. For another project, they thread wooden pearls onto
the cable of headphones, transforming it into a fashion
accessory. Felt and felt technology have been back on
trend for some time now.
Talents at Tendence 2009
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- Elena Sommariva
- 31 July 2009