A minimal watch by Nendo for TEN:TEN

Only two elements for the wristwatch designed by the Japanese studio: “Buckle” has an essential design and a removal strap.

Nendo per TEN:TEN

There is a keyword behind Nendo’s design philosophy: minimalism. Poetic and essential with few elements that dialogue with each other with simple, almost childish shapes. According to this constant research, there is also the new watch designed for TEN:TEN. It is called “Buckle” and consists of only two elements, while wristwatches are usually made of three components: the dial, the buckle and the strap.

Nendo merged the case with the buckle into a single element, removing what he thought was “unnecessary”. The result is Buckle, which consists of only two elements: the two straps become a single piece, easily adjustable in length to suit many people. The watch size is unisex. The details here:

The dial, next to number ‘3’, shows two dots, a symbol that in Japanese is identified by the word Ten Ten (name of the brand and also of the first watch designed by Nendo for them in 2016). The three-dimensional design of hour markers gives the watch a special aesthetic value. The steel dial is available in three finishes: burnished or satin-finished steel and copper. It is water resistant to 3 ATMs.

The strap is easily attached so that it can be easily removed to change the colours according to people’s preferences. A curious fact: this watch was photographed with hands set on 10:10: a way to make the angle between the hands more aesthetically pleasing.

Ten Ten

Latest on Design

Latest on Domus

Read more
China Germany India Mexico, Central America and Caribbean Sri Lanka Korea icon-camera close icon-comments icon-down-sm icon-download icon-facebook icon-heart icon-heart icon-next-sm icon-next icon-pinterest icon-play icon-plus icon-prev-sm icon-prev Search icon-twitter icon-views icon-instagram