Ring turns your phone into a video intercom

The new Ring Intercom Video adds real-time visual control to remote door management, bringing visual security into apartment living.

The intercom has long been the most static element of the home — a device that remained almost unchanged for decades. But as our habits become more mobile and fluid, even that threshold evolves. The idea of having to be physically present to open the door now feels like something from another era. Ring is one of the companies that has pulled the intercom out of its static state, adapting it to the lifestyle of the smartphone age.

“Visual security arrives in apartments” encapsulates the philosophy of the new device, designed for a life increasingly lived away from home yet constantly connected. With Ring Intercom Video, the Amazon-owned brand introduces a long-awaited feature: the ability to see who’s at your door directly from your smartphone. It’s the evolution of the device launched in 2022, which already allowed users to respond and open the building door remotely. Now it adds live video, fully integrated with the Ring app and Alexa.

According to Martino Fossarello, Go to Market Leader for Ring Intercom, “it’s not just a matter of technology, but of trust: you can see who’s at your door, recognize a voice, and decide with full awareness whether to open or not.” Installation remains identical to the previous model: it connects to the existing — even video — intercom in less than an hour, with no need for technical intervention or structural changes. It allows users to manage access, talk to visitors, and receive verified deliveries with timed access for Amazon couriers, even when away from home.

The device reinforces Ring’s mission to make home security accessible and universal. As Dave Ward, International Managing Director of the brand, explains, “our mission is to democratize home security. No one wants to live in a less safe home, and security should never be a luxury.”

It is not just a technological issue, but a matter of trust: you can see who is at the door, recognize a voice, make an informed decision whether to open it or not.

Martino Fossarello, Go to Market Leader of Ring Intercom

This approach is built on three principles — simplicity, adaptability, and privacy — continuing the story that began in 2011, when founder Jamie Siminoff, working in his Los Angeles garage, asked himself why he couldn’t “answer the door from his phone.”

Today, that question finds its clearest answer in Europe, where, as Ward notes, “three times as many people live in apartments as in North America.” Ring Intercom was designed precisely for this urban and collective context, where concierges are disappearing and deliveries are multiplying.

On average, Fossarello notes, “we receive 42 intercom calls per month, more than one a day.” A figure that reveals how the home continues to be our central hub, even as we spend less time in it.

Available from November 5 at €69.99, with a standard price of €99.99 from December 2, Ring Intercom Video marks a small yet telling shift: the home as an extension of our digital presence, where even the entrance becomes part of the network that follows us everywhere.

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