During the last edition of the Stockholm Furniture Fair 2013, Italian designer Luca Nicchetto presented a new lounge chair for One Nordic Furniture. Titled Hai, the chair seeks to combine functional requirements and a "strong personality".

Hai comprises three modular components: a metal frame, the seat, and the body shell, which is made up of back and armrests.

The lounge chair seeks to meet and facilitate the requirements of the contemporary online sales world: flat packing, shipping and delivery, accompanied by an assembly process that is implemented by the user.

"These needs have inspired and supported a search for comfort that would not compromise the modularity of the product," states Nichetto, "leading to an aesthetic result with both classic and contemporary references."