Promo testo stripe

Homage to Bruno Sacco, designer for Mercedes

With a series of exhibitions, meetings and events of various kinds, Udine is to play homage to its most illustrious citizens – starting with Bruno Sacco.
Udinese “doc”, born in 1933, Sacco is the designer who was responsible for making the company Mercedes famous around the world. He forms a significant example in understanding how design plays an important part in economic growth and the degree of innovation in a company.

He began very young – in 1958, aged just 25 – in the styling department of the automobile manufacturer in Stuttgart. Sacco then went on to be the director for over twenty years, from 1975 to 1999. From some of the masters of car design, Ghia and Pininfarina, he absorbed a flair for working with materials, shapes and volumes and a vocation for technological innovation. He also addressed themes which have today become of prime importance such as safety and ecology, in for example designs of the series 600 limousine or the Mercedes Benz ESV (Experimental Safety Vehicle), developed working alongside Bela Barenyi, a pioneer in the field of “passive safety”.

In his honour, Udine will be organising an exhibition of a collection of designs and images (open until 26 May), an open air exhibition – in the piazza in front of the Municipio – of collectors cars and prototypes, screenings of interviews and key moments in his career, and a monographic catalogue in a signed and limited edition. The designer will also be receiving an honorary degree in mechanical engineering which will be awarded by the University of Udine.

5.5.2002 – 26.5.2002
Bruno Sacco designer
Comune di Udine, Sala Aiace
piazza Libertà, Udine
Mercedes C111-II, 1970
Mercedes C111-II, 1970
Mercedes C111-III, 1976
Mercedes C111-III, 1976
Mercedes CLK Cabriolet, 1998
Mercedes CLK Cabriolet, 1998

Latest on Design

Latest on Domus

Read more
China Germany India Mexico, Central America and Caribbean Sri Lanka Korea icon-camera close icon-comments icon-down-sm icon-download icon-facebook icon-heart icon-heart icon-next-sm icon-next icon-pinterest icon-play icon-plus icon-prev-sm icon-prev Search icon-twitter icon-views icon-instagram