In a sophisticated dialogue, Gianluca Vigato, Head of Advertising & Communication at Franke, and Walter Mariotti, Editorial Director of Domus, outlined the metamorphosis of the kitchen environment.
Vigato kicked things off by talking about his personal “Domus”, his connection to Lake Comabbio, and then drew a clear line to the kitchen as the true heart of any home. Franke, he explained, is embracing this shift with a holistic approach. Think beautifully integrated products that hit that sweet spot between functionality, stunning looks, and easy upkeep. Their high-efficiency range hoods and innovative air and water solutions, like the Water Hub line, are perfect examples.
Even with deep Swiss roots, Franke proudly champions Italian design influence, with a strategically placed showroom in Brera to keep a pulse on the latest trends. And sustainability? That's a core principle. The company seamlessly blends aesthetics and performance with a serious commitment to cutting down on waste and consumption. They're all about offering solutions that make food last longer and cleaning a breeze, all while keeping their environmental footprint as small as possible.