The initiative was born from the wish to prevent the discomfort that construction sites always brings – whether it’s a refurbishment or a new construction – turning it into a moment of knowledge and historical valorisation together with technical and artistic dissemination of specific cultural values for the citizens and therefore to the whole city.
The first in a series of initiatives has been the Spring 2018 ready-to-wear fashion show by stylist Antonio Marras inspired by oniric scenographies of Federico Fellini. The theatre, as Marras writes “appears as a post-industrial cathedral in a mediaeval-future, an enormous empty box inhabited by scaffolding, beams and girders which provide the backdrop for well-known or familiar characters, or ones simply imagined in another, parallel universe”.
Antonio Marras SS2018
Coreography : Marco Angelilli
Models direction : Random Production
Art direction : PaoloBazzaniStudio
“Cantiere-evento” is designed and organised by Fondazione Gianfranco Dioguardi in the field of urban construction, promoted by Impresa Garibaldi and Comune di Milano with A.A.M. Architettura Arte Moderna. Curated by Francesco Moschini and Francesco Maggiore.