The shop tries to create a space where people can feel the basketball world all around them. The court was the key concept of the design: the exhibitors and a pendant circular light were all placed at 3,05 m from the floor, based on the standard height of the basket.
Chiba Nikebasketball
Japanese design office Specialnormal completed in Chiba the biggest Nike shop dedicate to basketball in Japan, architecturally translating all the typical elements of this sport.
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- 17 January 2014
- Chiba
At the shop entrance there is a big seamless screen and, as you walk in, there are a presentation table and a free-throw space with a display for the latest products. The area is surrounded by basketball shoes and a special Jordan brand area is placed in the rear part of the shop.
Nikebasketball, Chiba Makuharishintoshin, Japan
Program: shop interior design
Design: SpecialNormal
Completion: 2014