A concept store in China does not fear the rule of steel

DAS Lab design studio sets up a rarefied showroom in Shijiazhuang where the pervasive presence of stainless steel outlines a 21st century space age aesthetic.

AND.G Concept Store a project by DAS Lab

photo Shao Feng

AND.G Concept Store a project by DAS Lab

photo Shao Feng

AND.G Concept Store a project by DAS Lab

photo Shao Feng

AND.G Concept Store a project by DAS Lab

photo Shao Feng

AND.G Concept Store a project by DAS Lab

photo Shao Feng

AND.G Concept Store a project by DAS Lab

photo Shao Feng

AND.G Concept Store a project by DAS Lab

photo Shao Feng

AND.G Concept Store a project by DAS Lab

photo Shao Feng

AND.G Concept Store a project by DAS Lab

photo Shao Feng

AND.G Concept Store a project by DAS Lab

photo Shao Feng

AND.G Concept Store a project by DAS Lab

photo Shao Feng

AND.G Concept Store a project by DAS Lab

photo Shao Feng

AND.G Concept Store a project by DAS Lab

photo Shao Feng

AND.G Concept Store a project by DAS Lab

photo Shao Feng

AND.G Concept Store a project by DAS Lab

photo Shao Feng

AND.G Concept Store a project by DAS Lab

photo Shao Feng

AND.G Concept Store a project by DAS Lab

photo Shao Feng

AND.G Concept Store a project by DAS Lab

photo Shao Feng

AND.G Concept Store a project by DAS Lab

photo Shao Feng

AND.G Concept Store a project by DAS Lab

photo Shao Feng

AND.G Concept Store a project by DAS Lab

photo Shao Feng

AND.G Concept Store a project by DAS Lab

photo Shao Feng

AND.G Concept Store a project by DAS Lab

photo Shao Feng

AND.G Concept Store a project by DAS Lab

photo Shao Feng

AND.G Concept Store a project by DAS Lab

photo Shao Feng

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Giulia Zappa
16 June 2020
Shijiazhuang, China
DAS Lab
180 sqm
Retail
2019

The Shanghai-based DAS Lab design studio imagines the coordinates of a futuristic concept store in Shijiazhuang, in the Chinese province of Hebei, as a vibrant dialogue between brands and consumers. Dominated by the cold tones of stainless steel and concrete, the showroom finds in the free arrangement of bespoke furnishings a way to escape imposed visiting routes and to transform rarefaction into an incisive experience of confrontation with the products.

Elements of sophistication distinguish the design of the displays, built by juxtaposing primary geometric shapes and through the use of heterogeneous materials such as sandblasted stainless steel, terrazzo, glass, diatom ooze, volcano, and wood grain cement board. Only a few electric blue inserts break the uniformity of tones and reflections, enlivening the space by smoothing its claustrophobic drift.

Shijiazhuang
DAS Lab
Retail
180 sqm
2019