How is space designed nowadays? To try and answer this question, we need to go to the roots of our profession. Design, for us, does not begin with the drawing of the first line, but rather with the definition of what that line is supposed to represent: universal principles, capable of guiding a decision before it is ever translated into a space. In the projects by Piuarch, this process takes shape through a series of keywords, concepts that suggest a direction and that, in an almost literal sense, help us to design a space.
The words that shape space
Piuarch imagines architectures as devices capable of fostering connections between people, spaces and landscapes, going beyond mere function. Beauty, identity and relationship are the three guiding words that shape this principle.
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- Gino Garbellini, Founding Partner Piuarch
- 20 January 2026
The first word is beauty, and to explain it, I would like to cite Gio Ponti who, in a beautiful book, Loving architecture, compares architecture to a crystal: a pure and multifaceted form, capable of expressing its inner consistency. This image continues ideally to accompany us with its extraordinary evocative power. Our belief is that beauty in architecture does not lie in a simple striking image, in the immediacy of perception, but instead emerges from the combination of multiple elements. The quality of the details determines the overall harmony: the materials, the reflections, the light and the shifting geometry. Our aim is for this focus to be expressed in the everyday experience of the architecture that we design: in opening a door, in recognising proportion, and in the observation of a detail.
The second word is identity. Creating a characteristic space entails constructing contexts in which people can find themselves and feel a sense of belonging. It is rare for profound harmony to emerge when values are imposed from above. Instead, we believe in a process that involves listening to and interpreting the heritage of a place, its history, its stratification, and what it has represented for all those who have inhabited it. Every project generates a process of transformation that embraces the past and re-imagines it in light of the future, preserving its values and interweaving them with new aspects. This process of contamination allows us to create a profoundly shared identity.
The third word, relationship, is perhaps the one that has most guided us and the work of Piuarch in recent years; a matrix to be found in all the firm’s projects. We see this as the relationship between people and space, between space and landscape, and between individuals. It is the element that allows a place to take on vitality and meaning: existing not as a simple container of function, but rather as an environment that fosters encounter, facilitates collaboration and favours spontaneous forms of exchange. Through our work, we examine a space through its capacity to generate relationships and create community before seeing it in three-dimensional terms. This is where, for us, the profound quality of a space lies. Beauty, identity, relationship: these are the words that guide our way of designing space. Our wish is that, in the branches of EY, our current focus, the quality of the environment can also be read in light of these three principles, as an expression of coherence and recognisability that accompanies the design from its genesis to the daily lives of its inhabitants.
Opening image: Gino Garbellini, Founding Partner Piuarch