CES 2019: LG introduces the world's first rollable TV

Featuring a revolutionary rollable OLED display, the new LG TV R can hide itself into a base like a digital scroll from the future.

Interior designers hate large TVs, and rightfully so: most of the time they’re just huge black frames that disrupt a carefully balanced setting, battling for space with other non-flat and better-looking pieces of furniture. LG’s new TV R, just unveiled at CES 2019, might be the right solution for such an annoying first-world problem: thanks to LG’s flexible OLED technology, the 65” TV R’s screen can roll itself into a nicely designed sideboard-like base, to be un-rolled only when needed to actually watch TV. Even when the screen is completely tucked away, the base can play music and understand voice commands. After teasing a prototype of the TV R last year, LG announced this week that it will hit the shelves next spring. 


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