The "LA Look" is an expression that appeared
in the early 1960s referring to a set of
attitudes and trends that characterise the city.
The "look" of Los Angeles is a mix of kitsch
and elegance; bright sunshine and film-noir
charm; surfers, art, car culture and deserts
as far as the eye can see.
This immensely pregnant expression
highlights the multifaceted nature of Los
Angeles, a city where image reigns supreme.
The photographic work presented in this
series begins with an analysis of the city's
myriad scenarios, where reality and fiction,
clichés and novelty coexist: Los Angeles
is both itself and its opposite. The icons
and symbols of Los Angeles, from its palm
trees to its endless freeways, are a constant
presence for those attempting to describe
the city. This project positions itself in the
space between LA's reality and our collective
imagination of it. Photographing tracts of
"urban nature", for example, offers a chance
to portray a kind of nature that fragments
the city's rigid structure, or, in the words of
anthropologist and urban theorist Mike Davis,
that creates "a strange choreography of the
wild and the urban". Southern California's
favourable climate allows plants to grow
virtually anywhere. Palm trees sprout up
from drainage ditches, or from cracks in the
concrete where a little water can collect.
Aspects are found alongside their opposites.
Nature tamed and nature unbridled.
The lush greenery of the Botanical Gardens
presents a complete change of scenery,
where different worlds coexist in the same
place, making us forget that Los Angeles grew
out of the desert.
According to David James, artists who take
on Los Angeles do so as if they were film
directors. They transform images of the city
into a narrative that inevitably has to reckon
with its essence and its mythology, with
cinema and an architecture made up of empty
spaces, and, of course, with fiction. Similarly,
these images have to deal with the city's
multiple dimensions, keeping in mind that
there are always two ways to photograph
Los Angeles: one way, and its opposite.
Alessandra Prandin, Niccolò Morgan Gandolfi
LA Look
Highlighting the multifaceted nature of a city where image reigns supreme, Niccolò Morgan Gandolfi's series presents LA as both itself and its opposite.
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- 21 February 2012
- Los Angeles
Niccolò Morgan Gandolfi was born in Washington, D.C. He studied visual arts in Milan and Venice (IUAV). In 2009 he completed his doctorate with a photographic project titled Aesthetics of Survival. His work has been included in many exhibitions and has received numerous awards.