This Fuorisalone Tom Dixon brought Multiplex to Milan into the iconic Cinema and Galleria on via Manzoni, in the very heart of Milan. Against the backdrop of 50’s Italian glamour, the event combines culture, entertainment and commerce, which is somehow the core of the Design Week.
Tom Dixon: Multiplex
Against an Italian 50’s backdrop, Tom Dixon took over a historical cinema in Milan for his latest edition of Multiplex: a mix of entertainment, culture and commerce. #MDW2017
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- La redazione di Domus
- 04 April 2017
- Milan
Within the large spaces of the cinema, the British designer presents his own collections, a collaboration with IKEA and a number of contributions by designers invited to animate the space. IKEA is running a Film Festival highlighting the DELAKTIG “living platform” project, an experiment that challenges the conventional methods of creation and distribution of furniture, exploring the notions of adaptability and futureproofing. The result is a Bed-Sofa series on show on the theater and upper floors.
Among the designers invited we can find Arabeschi di Latte with the Bibendum Food Experience, a Rubber Shop curated by Pirelli and Italian motorcycle manufacturer Moto Guzzi – showcasing for the first time a Tom Dixon x Moto Guzzi bike and limited-edition tyres. Also in The Rubber Shop there are handmade chewing gum performances created by Arabeschi di Latte with London based Mexican designer Fernando Laposse. Arik Levy collaborates with luxury surface brand Compac and Iota presents a social project meant to create more jobs for unemployed people worldwide.
4 – 9 April 2017
Tom Dixon
Multiplex
Cinema Manzoni
via Manzoni 42, Milan