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We asked Gen Z to portray design in their own way
Bright and fluid colors 2/2
Palazzo Bovara, “La Casa Fluida” exhibition by Elle Decor
Greta Pesarini, Integrated Product Design Master's Degree (2nd year)
Décor
Il salotto di Milano, Corso Venezia 7, 08/09
Federica Vatri, Politecnico di Milano, Master in Communication Design - 2nd year
NO QR code_04: Audi, 07092021, via della Spiga 26
New technologies, new products, new materials always touch hearts the quickest, and in a post-pandemic world, people still get excited about new things even when they're wearing gloves. The QR codes and messages on line that are visible everywhere at Design Week never get the most enthusiastic attention.
Zishan Liu, NABA
I can't see you
Università Statale, PURA by Guglielmi
Between the limitations and the desire to discover, often contrasting signs and moments wrapped in embarrassment for what we can do and what not. We no longer put more barriers than necessary, let's touch materials and try products, look at each other and think about the future.
Greta Pesarini, Politecnico di Milano
Evergreen
Palazzo Turati , via Meravigli 9, september 8
Federica Vatri, Master's Degree in Communication Design (2nd year)
SOGNI (Fabbrica Sassetti, Isola Design District)
The Stair Shelf is designed for an increasingly digitalised public, of which generation Z is the protagonist; through its structure, made up of customisable modular parts, it metaphorically explores the needs, desires and future of contemporary society.
Mattia Sormani, Univesrità Statale di Milano
Symbols in the suburbs
Alcova, 09-09-21
Greta D'Addetta, Communication and Society at Università degli Studi di Milano - 2nd year
Solitude
In front of the mirror in CELO.1 one can see one's own reflection, observe the shadow and look beyond the object. Each of the three situations, however, is united by a single horizon: oneself. A means of continuing to explore individuality.
Sofia Ciccotta, Università Statale di Milano
Self-pleasure kit for women
Alpha District, 5 September 2021
Silvia Babic, Università degli Studi di Milano, Communication and Society - 2nd year
The plants of the exhibitor
Isola Design District, via Pepe 15 exhibition space
Greta Pesarini, Politecnico di Milano, Master in Integrated Product Design - 2nd year
PRATONE (Piazza San Fedele)
The maxi version of Gufram's sculpture gives a touch of green in an area where green hides. The work certainly attracts the attention of passers-by and they are also offered the opportunity to "step on" the lawn and get lost among its stalks about 5 meters high.
Mattia Sormani, Communication and Society at Università degli Studi di Milano - 3rd year
Symbols in the centre
Versace, 05-09-21
Greta D'Addetta, Communication and Society at Università degli Studi di Milano - 2nd year
Give us time to reflect in the garden
Brera Botanical garden
Giulia Zotaj, Communication and Society at Università degli Studi di Milano
The adaptation
Via Durini, Fendi, 9 September 2021,
What was not relevant before is now necessary. What is necessary is commercially viable.
Federica Saquella, Università Statale di Milano
Nature
Triennale Milano, 08.09.2021 11.30
Palina Birukova, Communication and Society at Università degli Studi di Milano - 3rd year
Shadow
Alcova, september 9th
Greta D'addetta, Università degli Studi di Milano, Communication and Society, Department of Political, Economic and Social Sciences (2nd year)
Glance
Brera Design District, Casa Mutina, work by Luigi Ghirri
Greta Pesarini, Politecnico di Milano, Master in Integrated Product Design - 2nd year
Tropical Flowers
Alpha District - 08.09.2021
Arianna Guadagno, Communication and Society at Università degli Studi di Milano - 3rd year
