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Kyuhyung Cho / Spazio Rossana Orlandi
The young Korean designer invented three font families that transform words into images thus enabling the visual transposition of thought.
On the lower level of the Milan gallery, next to two colored tapestries in which mysterious symbols alternate, often overlapping, the young Korean enthusiastically describes how his work as a storyteller—a cross between graphic design and illustration—led him to design the three font families that can transpose one's inner world onto paper or fabric. The work of the graphic designer characterized by rigor and precision slips into the world of feelings, becoming a means for expressing humanity. These fonts can be applied to the text of a song, a letter or any other written form that is of some importance to then be transformed into the most intimate blanket or scarf that one might imagine.
