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Vittorio Radice / La Rinascente
The Hacked exhibition-workshop is a programmatic platform showcasing the city's cultural life.
The CEO of La Rinascente is convinced that the store should become a point of reference for experiences and ideas as well as an innovative and creative shopping destination. As a step in this direction, he is promoting Hacked, five days with the new generation of technological creatives, designers, inventors, performers and gourmets. As well as acting as a mirror for the changes seen in the arts world, this "takeover" of the large store takes it back to its role as a catalyst for innovation as the history of La Rinascente has always been linked to its close collaboration with the finest creative talents.
