With a rediscovered focus on essentials and a fresh perspective on luxury, the bathroom is evolving beyond its practical purpose to become a true sanctuary within the home. LAUFEN captures this transformation with its latest collections, ARUN and CLEANET AURIA, both embodying a style and philosophy that reconnect individuals with their inherent need for harmony.

ARUN, whose Sanskrit name evokes the first light of dawn, draws inspiration from the promise of a new beginning, turning the bathroom into an intimate space for well-being. Each piece in this collection tells a story through its materials, where light oak and premium walnut blend seamlessly with stone-effect ceramic, evoking nature's raw strength and comforting imperfections. ARUN's aesthetic captivates with its authenticity, offering forty matte shades, three exclusive metallic finishes, and a palette of stoneware and frosted glass to bring any vision to life. Thoughtful details like the recessed handles and 45-degree angled drawer edges showcase exceptional craftsmanship and functionality.

ARUN's intelligent modularity adapts to any space. The drawer units, for instance, demonstrate meticulous attention to organization, featuring soft-close mechanisms, full extension, anti-slip and antibacterial mats, and smoked glass dividers. Complementary shelf elements and vertical wall units add depth and character. Through ARUN, LAUFEN reaffirms its deep commitment to sustainability: production is entirely European, wood comes from certified sources, and the collection significantly reduces its environmental footprint.

CLEANET AURIA, unveiled at ISH 2025 and conceived by the visionary Peter Wirz, is far more than a simple toilet; it's a true "time machine" for personal well-being. A decade after the success of CLEANET RIVA and NAVIA, it represents a sublime evolution. This design object conceals sophisticated hydraulic engineering behind a purist, almost Zen aesthetic—a concentrated blend of "Made in Switzerland" innovation. 

Its technology is invisibly integrated into the ceramic body, making CLEANET AURIA appear, at first glance, as nothing more than an elegant, modern WC. In today's world, true luxury is hygiene, and CLEANET AURIA elevates it to a multi-sensory experience. It boasts unique thermal cleaning, a three-intensity water jet, a delicate feminine spray, and optimized nozzle positioning to prevent any contamination.

Innovative, customizable drying, deodorizing function, and UV light for disinfection are all meticulously designed for absolute comfort. The antibacterial duroplast seat and lid are heated, with proximity sensors that automatically lift the lid and activate ambient lighting. A weight sensor then triggers the personalized washing program. Cleaning is made easy by the seat and lid's simple removability, a rimless design, an innovative LCC surface treatment, a descaling function, and thermal cleaning of internal parts.

LAUFEN's Silent Flush 2.0 technology ensures a powerful yet surprisingly quiet vortex flush. Intuitive controls, located on a side panel, allow you to adjust every parameter and save up to seven user profilesfor a truly personalized wellness experience. In a world that craves personalization, CLEANET AURIA delivers with a minimalist, hyper-functional design, available in three understated finishes—white, matte white, or matte black—complemented by side controls in stainless steel or matte titanium black. Here too, ecological responsibility is paramount: an integrated boiler optimizes water consumption, ambient lighting is highly energy-efficient, and durable materials ensure environmentally sound operation.

With these new offerings, LAUFEN continues its journey of innovation, designing not just high-quality manufactured objects, but experiences that blend innovation and design to elevate the very quality of our daily lives, transforming the bathroom into the pulsating heart of our well-being.