
Named In-store Philosophy 3, this new phase creates a dialogue between the brand’s icons through warm living environments, where classic materials have been reinterpreted to communicate a contemporary form of expression. For example, living areas are divided by perforated 3D metal sheets and graphic anodized alumnium screens with vertical louvres which, thanks to their particular workmanship, offer different perspectives depending on one’s position and lighting.


In-store Philosophy 3
Brand: Cassina
Design: Patricia Urquiola
Venue: imm cologne
Year: 2017

Wood: a key resource for south tyrol
In this northern Italian region, wood is a vital resource that brings together tradition, the economy and environmental protection. The short and sustainable supply chain is worth €1.3 billion and involves thousands of local companies.