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Robert La Roche

Considered one of the key designers in the 20th century eyewear, worn by fashion victims and movie stars, Robert La Roche production will be on show at the MAK in Vienna.

The MAK museum in Vienna will present the first retrospective on the Austrian designer Robert La Roche, whose distinct line of eyewear – the famous Lunettes Robert La Roche – conquered the international fashion and film world.

Robert La Roche, MAK — “Robert La Roche”, exhibition at MAK Museum, Vienna

The exhibition displays La Roche’s craftsmanship and branding creativity with a selection of glasses, design drawings, photographs, and advertisements. La Roche produced eyewear frames whose textures and colors set new international standards, with equal attention to detail he directed his own marketing campaigns, some of which are now as legendary as the glasses themselves. From the 1,200 models he created between 1973 and 1999, La Roche is now considered as one of the key designers of 20th century eyewear.