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Cabinet of Curiosities

#64 The installation changes Porro showroom in the shop of an Italian tailor were the boxes signed by international designers to celebrate its 90th anniversary are unveiled. #salone2015

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  • 15 April 2015
  • Milan

To celebrate its birthday, starting from the ideal of a “closet”, typical of its activity and stressing once more the company search for new materials, Porro involved all the designers who in time designed the company collections and some other special names to design a wood box collection, mixing at ease the company 16 woods, different in function and opening as well.

Top: Elisa Ossino, Scatola per Pensieri. A box with a key holding many boxes to hide thoughts, but small objects as well, stationeries, small chocolates, it is changed into a matryoshka, a game for children, a paperweight cube. Above: Christophe Pillet, Tiny box

A series of curiosities translated in “extrasmall scale” the high technical quality, matter and appearance of any brand proposal furthermore stressing the company unique capacity to follow the designer wishes but offering at the same time the widest possible number of tailor-made proposals. Since 1989, speaker of the Porro style, Piero Lissoni signs the setting, imaging an elegant fashion boutique, a highly expressing daring and extravagant interior, where the company systems furnish the space and wood boxes are exhibited as fashionable irresistible accessories, immediately transferring the brand tailoring and creativity.

Gamfratesi, 9Ø. A box to celebrate 90 years of design, thinking the origin and looking ahead. A project based on a name, a logo, a recognized symbol of tradition. A sophisticated meeting between craftsmanship, material and quality. A clever and hidden system of opening to protect a secret; only moving the central bar is possible to open the box into two parts
Front, Veiled Box. The Veiled Box is an object that is always on the point of being unveiled, and celebrates the exciting moment of revealing a new piece of furniture. A large piece of wood has been digitally milled to make it look like a box under drapery
Piero Lissoni, Magic box. Two parts, six sides, ten woods, twelve edges, thirteen internal spaces for thirteen treasures
LucidiPevere, Papier. With the box we wanted to convey the idea of a tissue paper: light, thin, made of a single veneering. With a very thin cover – as paper – to be folded at the ends and a cylinder body bending when held. The metal part is nothing but a wire. The hinge is small and accurate – as for glasses – simply asking to open a thin veil of wood
Neri&Hu, The Footed Dowry Box. A jewelry box inspired by the dowry chest which used to accompany a Chinese bride into her newly wedded home. Other than bedding, wardrobe, and personal grooming tools, the dowry box traditionally also included two pairs of wooden clogs. Our design takes the form of the traditional bound-feet clogs, and superimposed them on the box, as if the box is footed like the clogs. This is our tribute to the curious tradition of foot-binding as it relates to women's marriage and role in society. A jewelry box, although is a superfluous container for unnecessary objects of vanity, takes on a new identity in reminding us of that meaningful past
Elisa Ossino, Scatola per Pensieri
Piergiorgio Cazzaniga, La Meda. “La Meda” is the name which the Brianza area carpenters used to call the pile of wood. When thinking about the box for the Porro 90th anniversary, I wanted to recall before the real art of building furnishing units, the need to have wood available to manufacture them. La Meda is the origin, for me, the beginning of production and everything comes later
Soda Designers Nasrallah&Horner, Inside The Box… A simple box outside, opening on a surprising perspective inside. Giving value to the inner void, which preserves the content of the box as well as its secret. Leaving space for imagination and curiosity in the eye of the beholder


April 14–19, 2015
Cabinet of Curiosities
exhibition design by Piero Lissoni
Porro
Porroduriniquindici
Via Durini 15

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