Rising Talent Awards: Lebanon chosen for the September edition

After the United Kingdom and Italy, the award to the promises of design, “Rising talents” of Maison et Objet in September 2018, goes to Lebanon. (Maison et Objet is from 7 to 11 September at the Parc des Expositions in Villepinte, Paris). A bridge between the West and the East, which is characterized by having an immense heritage of artisan techniques not influenced by industrial settings. Seven elements of the jury that have chosen young talents, among the minds of the rebirth of Lebanese design. Here they are. From Paris, Aline Asmar d'Amman distracts with her agency Culture in architecture, overseeing the renovation of the Hôtel de Crillon. And Hala Mubarak knows very well the design scene for having inaugurated the first Fair of Beirut Design last year, where Joy Mardini manages her gallery. Marc Baroud is an experienced designer, known for creating and directing the design department at the Lebanese Fine Arts Academy, just as Cherine Magrabi founded the House of Today platform. Finally, Nadine Fares Kahil is editor-in-chief of Curve magazine, and Maria Ziadeh is commercial director of Elle and Elle decoration Lebanon. See the gallery with the six rising talents. 

Lebanese design stands out for “a multiplicity of its influences. Here there is no cultural dominant, no industrial heritage, and therefore no functional, formal or other “ideology”. Which creates a rather interesting area of ​​freedom”, says juror Marc Baroud. The key word is craftsmanship rather than industrial. Hala Mubaraka, boasts the talents: “The ancestral knowledge that have never been lost, combined with contemporary concepts, place the Lebanese creators in the front row on the global stage. The refined aesthetics, the clean lines and the search for noble materials are today the guidelines of this design that begins to be recognized for its identity”. Carlo Massoud, Marc Dibeh, Carla Baz, Anastasia Nysten, Studio Caramel and Paola Sakr: here are the names of those who embody the renewal of design in Lebanon, selected by the members of the jury of the Rising Talent Awards. A new generation that has followed the example of its predecessors by combining their international experiences with local production methods, expression of uniqueness.