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Digital Ideas For Expo City 2015: the winners

“Meltin spot” is the winning project of the competition on the city of the future promoted by Telecom Italia and Expo 2015 with Domus: an app for tourist services offered by private individuals, from eating out to laundry and even car sharing.

Sustainable tourism services, digital trade-fair materials and a social platform on restaurants. These are the innovative Cloud Computing and NFC technology projects presented to “Digital Ideas for Expo City 2015”.

An app that allows you to purchase and use “sustainable” tourist services; a smartphone solution for brochures and promotional trade-fair material in the form of digital cards; and a community for restaurant reservations and shared “certified” reviews – these are the three winning projects in the “Digital Ideas for Expo City 2015” competition promoted by Telecom Italia and Expo 2015 in collaboration with Domus, which asked the world of architecture and design to come up with innovative solutions based on the new digital technology for the urban and domestic spheres that will have a positive impact locally and on people’s lifestyles.

The project in first place is “Meltin spot” by a team comprising Francesco Mammetti, Gilles Traditi, Matteo Binci, Francesca Di Gennaro and Sepehr Shoshsokhan, an app for tourist services, from eating out to laundry and even car sharing, offered by private individuals. Second prize goes to a project that dematerialises and digitalises promotional material called “Tap togather” by the team Marco Baldessari, Ebru Boyaci and Marco Cattaneo. Third is the “Good Food” project, by a team formed of Elisa Segoni, Guido Mengoni and Matteo Casini, that creates a social platform with a system of authenticity certification for restaurant reviews.

Second prize goes to a project that dematerialises and digitalises promotional material called “Tap togather” by the team Marco Baldessari, Ebru Boyaci and Marco Cattaneo

As well as winning financial prizes of between 6,000 and 2,000 Euros, the chosen projects can be developed as part of the Digital Smart City – Expo Milano 2015, the smart, digital and sustainable city that, Telecom Italia – the Global Service Partner of the Universal Exhibition – will help create. The prizes will be presented on 11 December at the next Expovision, a series of events organised by Expo 2015 and Telecom Italia in the run-up to Expo 2015. Featuring prominent figures from the worlds of culture and technological innovation, they favour the development and proposal of ideas and suggestions that will improve people’s quality of life.

Third place is the “Good Food” project, by a team formed of Elisa Segoni, Guido Mengoni and Matteo Casini, that creates a social platform with a system of authenticity certification for restaurant reviews

A special mention also went to Elaine Zhou’s “My expo log” app, with which visitors can share their Expo experience, and Fabrizio Schirripa’s “E-prescription”, for digital medical prescriptions.

The selected projects use Telecom Italia technology, e.g. its Cloud Computing called Nuvola Italiana (a number of IT resources provided via the broadband network), and NFC (Near Field Communication), close-proximity radio-frequency technology that enables devices placed close to each other to exchange information.

The proposals were examined by a jury composed of Nicola Di Battista (Editor of Domus) Joseph Grima (architect and former Editor of Domus) Marco Patuano (CEO Telecom Italia), Carlo Ratti (lecturer at MIT in Boston), Franco Regis (Vice President Energy Purchase & Management, Telecom Italia), Italo Rota (architect, Studio Italo Rota & Partners) and Giuseppe Sala (CEO Expo 2015).

This initiative confirms the commitment of Telecom Italia and Expo to promote and sustain innovative business projects, as highlighted by the launch of the business-incubator programme Changemakers for Expo Milano 2015, which has turned 10 business initiatives with high social and environmental values into startups.

A special mention went to Fabrizio Schirripa’s “E-prescription”, for digital medical prescriptions

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Digital Ideas For Expo City 2015: the winners

“Meltin spot” is the winning project of the competition on the city of the future promoted by Telecom Italia and Expo 2015 with Domus: an app for tourist services offered by private individuals, from eating out to laundry and even car sharing.

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