Extra-Ordinary Gallery

Italy-based communication research centre Fabrica presents “Extra-ordinary gallery” – a study of ordinary things – at Ace Hotel London Shoreditch during the London Design Festival.

Extra-Ordinary Gallery
Designed by a team of young product designers, graphic designers, architects and illustrators and entirely made in Italy, the objects of the Extra-Ordinary Gallery are all reinterpretations of daily rituals that are made special through consideration and attention to detail.
The objects are displayed in a modular system of shelves and windows and in the vitrine cases visible from the street.
Extra-Ordinary Gallery
Fabrica, Extra-Ordinary Gallery, Ace Hotel London Shoreditch
The selected pieces include Bu! by Federico Floriani, a metal wire wall organiser inspired by the decorative door railings of southern Italian heritage, and High-wire, a series of hanging baskets by UK designer Kirsty Minns that have shifted shapes from their recognised ordinary to offer a contemporary twist.
French designer Sam Baron has created Blank Page, a wall clock made of metal sheet, portrayed as a simple white sheet of A4 with one folded corner to create a shadow and lift it from the wall it will be placed, and the credit card holder, Bling, adorned in gold to re-express the value of money that is lost in the use of a credit card.
Fabrica, Extra-Ordinary Gallery, Ace Hotel London Shoreditch
Fabrica, Extra-Ordinary Gallery, Ace Hotel London Shoreditch
Japanese designer Ryu Yamamoto has created the geometric wireframe sculpture Chloris for the Gallery, made of marble and metal which functions as a vase. Chloris creates a spatial ambiguity, which reveals the stem to show the beauty of the flower’s lifecycle. French designer Charlotte Juillard has created luxury dumbbells Hercules, out of marble and stone, which can also be used as a paperweight.
Portuguese designers Catarina Carreiras and Mariana Fernandes have worked together to create Graphite, a collection of monochrome stationary. The collection highlights the dialogue between paper and thinking, expressed through the contrasting black and white. Carreiras has also created Sombra, a metallic shelf for Extra-Ordinary Gallery. The simple shelf casts interesting shadows to punctuate a white wall.
Fabrica, Extra-Ordinary Gallery, Ace Hotel London Shoreditch
Fabrica, Extra-Ordinary Gallery, Ace Hotel London Shoreditch
Carreiras also presents Quadro, a frame that draws a surface for everything and anything for the Gallery. The frame is made of a simple metal structure, with small black magnets for holding notes or pictures. Dean Brown, the Scottish designer has created Dilemma, an uncertain table piece that can be used for carrying fruit or as a cake plate. The piece is acknowledging the personal dilemma of indulgence, or healthy eating: to alternative ways to enjoy food.
Portuguese designer Mariana Fernandes also presents the cushion series, Blot. Blot references a stain as an artistic symbol, absorbed by the cushion as a domestic canvas to celebrate the painting process. On The Rocks, by Italian designer Federico Floriani is a tribute to the traditional way of chilling drinks. On The Rocks uses real stone geometrically cut, which do not dilute your drink.
Solifer is a collection of glass vases by French designer Margaux Keller. The glasses can be hung or stood, with unique forms accentuate its contents. Italian designer Giorgia Zanellato will also present another glassware piece, Prêt à Boire, a carafe or vase, which is made of a metal wire structure to suspend and support the base and act as an unconventional handle.
Fabrica, Extra-Ordinary Gallery, Ace Hotel London Shoreditch
Fabrica, Extra-Ordinary Gallery, Ace Hotel London Shoreditch
The Italian designer Giorgia Zanellato presents two further pieces for Extra-Ordinary Gallery, the Vanity Affair mirror and paperweights Pinco Panco. Vanity Affair is a vanity mirror nested in a geometrical structure of metal wire, which gives an architectural and decorative presence to the simple mirror. The paperweights, Pinco Panco, are reminiscent of artisanal tools, giving an intuitive sense to how they should be held. Pinco Panco is made of stone, marble and the handles are made of wood.
The formal simplicity, shapes and materials of the objects presented at Extra-Ordinary Gallery become a tribute to the beauty of basic and small pleasures in life. Common actions such as hanging a picture on a wall, a morning exercise or having drinks with friends are rendered a little bit more special than they already are; domestic, yet exquisite.

16–22 September 2014
Fabrica
Extra-Ordinary Gallery

Ace Hotel London Shoreditch
100 Shoreditch High Street, London

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