Back in 5 min

With “Back in 5 min”, Robert Stadler has produced a suspenseful juxtaposition of historical and contemporary spatial impact and design for the MAK Design Salon #03.

Back in 5 min
Similar to a director, the Viennese-born and Paris-based designer Robert Stadler studied intensely the “script” of the Empire and Biedermeier-era décor of the MAK Branch Geymullerschlössel in order to produce his own reinterpretation of the location.
The room installations for “Back in 5 min” combine tradition-steeped furniture with newly created objects and toy on many levels with the unique character of this former summer residence.
Robert Stadler
Robert Stadler, “Back in 5 min”

Stadler’s spatial narrations are reminiscent of French New Wave cinema, a version of auteur filmmaking – primarily represented by figures such as Jean-Luc Godard and François Truffaut – that bears the director’s mark and forms part of their oeuvre.

The Biedermeier lifestyle – which in contrast to 18th century aristocratic villas united several functions in one room, such as eating, reading, and playing music – interacts with the present day in Stadler’s new arrangement of the rooms, each of which bears the unmistakable creative signature of the designer himself.

Robert Stadler, “Back in 5 min”
Robert Stadler, “Back in 5 min”

Stadler contrasts the summer residence’s bourgeois furnishings with simple pieces of furniture from rustic cottages like stools and benches, “whose multifunctional, reductive, and mobile design can be interpreted as a precursor to Biedermeier furniture,” says the designer. Provocatively blending into the setting, the stools Aymeric (2014) and the benches Cora and Dora (2014) can be interpreted as “work furniture,” for example.

In keeping with the period’s contemporarily crafted materials, they were produced using an aluminum honeycomb sandwich panel, and seem to suit country life just as well as the Biedermeier period or the present day.

Robert Stadler, “Back in 5 min”
Robert Stadler, “Back in 5 min”

Developed in collaboration with the long-standing Austrian textile company Backhausen and inspired by the Geymullerschlössel itself, Stadler’s collection of textile designs called Fantome (2014) are reminiscent of magical invisibility cloaks.

The digitally printed fabrics imitate the pattern of the parquet, carpeted, or stone floors in each of the rooms. “Distortions can be discerned in the patterns, similar to what you see when you use Google Earth and an image hasn’t finished loading. It results in a freeze effect, which addresses the endless period of absence in the currently unoccupied Geymullerschlössel,” says Stadler of his textile throws.

Stadler’s complex scenography for Back in 5 min displaces its visitors into a “moment between,” as if the location were on the point of reconfiguring itself. Illuminated with strobe lighting, the viewer can only briefly catch a glimpse of two rooms’ interiors before they disappear into the darkness. Comparable to peepshows, this flashing intensifies the designer’s intended effect.

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